Date: 2 months ago   Category: IT & Media

France will allocate €225 million for the competition to media giants — Rambler News Service


Photo: globallookpress.com/Xinhua the President of France Emmanuel Macron disposed to found cultural fund of €225 million in additives to already existing means of support of the cultural sphere for the competition to foreign media giants, BFM TV with reference to AFP tells. The producer Dominique Butonn suggested to found this fund in the report a year ago. The fund will be operated by BPIFrance investment bank. "We experience crisis of financing of cinema and the main audiovisual sector which accelerates and is crisis of a system" — Butonn explained. The agency notes that Macron called 130 representatives of television, cinema, the industries of video games and the other creative directions to combine efforts in "fight" against expansion the strimingovykh of services. "I am convinced that if we, the French, are not able to become organized, then fight will be lost. Considering calls which put digital technologies, joint efforts are necessary for us" — the president of France said. He also emphasized that "fight" against such giants of the media industry as Netflix, Disney or Apple, has to be conducted at the all-European level.

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