Date: 5 months ago   Category: IT & Media

Ivan Tavrin has agreed about purchase of the operator of outdoor advertizing Gallery — Rambler News Service


Photo: RIA Novosti the Owner of "STS of Media" Ivan Tavrin has agreed about purchase of the second-large operator of outdoor advertizing in Russia of Gallery, RNS has reported a source in the market of outdoor advertizing and the businessman's acquaintance has confirmed. "According to my information, the transaction on acquisition of a controlling stake, a share in Gallery will be closed next week" — RNS has reported a source in the advertizing market. "It is about purchase of the equity stake of Baring Vostok (the investment fund holds a controlling stake of the company — RNS), they have made the decision to leave the company" — he has specified, having noted that for this purpose in October the Media-1 Autdor company has been registered: "It was based by Ivan Tavrin, it was for this purpose (transactions — RNS) is made" — I have reported RNS source. Information on the arrangement on the transaction was confirmed to RNS by the businessman's acquaintance. But he has emphasized that it is about purchase not of a controlling stake, but all business of Gallery. "He (Ivan Tavrin — RNS) buys all company, but not a controlling stake" — the businessman's acquaintance has reported to RNS, having confirmed information on closing of the transaction in the nearest future. Ivan Tavrin didn't begin to answer the questions RNS on the transaction. In Baring Vostok and Gallery since Friday haven't responded RNS to the request. In September FAS has agreed on the petition for sale of shares of the Gelleri Service company. As reported to RNS in the press service of the regulator, the petition has arrived FULL FACE under a signature stamp "for office use" therefore the regulator then hasn't opened the person from whom the petition, the equity stake size has arrived. The legal person Media-1 Autdor has been registered on October 17, follows from data of SPARK. LLC Media-1 which has been registered at the beginning of April owns this company. The owner of this company is the "New media holding" controlled by LLC YuTV-Gruppa which only owner is the businessman Ivan Tavrin. The structure of owners of Galleru, as well as the reporting for the last few years, doesn't reveal. "Gelleri Service" — one of the main companies of the operator operating business of Gallery which sale of shares in September was coordinated by FAS is unprofitable since 2014: following the results of last year net loss of the company has made a little more than 1 billion rubles at revenue of 4,36 billion rubles of Gallery is the second-large Russian operator of outdoor advertizing after Russ Outdoor. The company is present at 26 cities. By data for July, 2018, over 12 thousand advertizing surfaces across Russia (about 4 thousand designs) from which about 4 thousand surfaces settle down in Moscow (686 designs) are at the disposal of the company, RNS in September the head of the ESPAR analytical company Andrey Berezkin reported. Gallery develops the direction of digital advertizing. In March the company has registered affiliated structure "Gelleri Didzhital", at the end of April of Gallery announced the beginning of beta testing of auction system of sale of advertizing on digital designs through the Yandex.Direct system. Also in September, 2016 on the digital boards Gallery I reported about the beginning of collecting and the analysis of data on display of advertizing to TNS (present Mediascope). To Mosk

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